Escape Price Wars with a Geospatial Business Expert by Your Side!

Built for busy surveyors; practical insights and tools you can act on today!

The Challenges You Face

Are you tired of….

  • The lack of focus? Being stuck working in the business instead of on it, dealing with day-to-day tasks while worrying about sales.
  • Struggling to find work? Know you need marketing, but you’re totally overwhelmed just thinking about it!
  • Losing sleep over where the next project will come from?  And the feeling that traditional advertising just isn’t working anymore and isn’t worth the investment.
  • Being in price wars? Joe Bloggs down the road has priced you out of a job again, but he’s not even competent!
  • No one to bounce ideas off? Being in a sole trader bubble with no one you can spark ideas with or get advice from.

Because of this, investing in things like digital marketing can feel like a leap, especially when it’s tricky to see the direct return on investment (ROI). Shifting this perspective can help you see marketing as a key tool for growing revenue (read more about streamlining your sales process here), not just an expense.

Why These Problems Exist

  • You’re an expert in your field but you may not have the skills or experience in all the functions of business operations.
  • You’ve worked hard to build your reputation, but being both the surveyor out in the field and the owner means your attention (and your energy) is constantly divided.
  • You don’t have anyone to guide you in the right direction and you feel there is no one out there who understands what you do, what you need. And is that really where you want to spend money (you’d spend £80k on some survey tools, but you won’t spend £2k on a consultant!)

What If You Could…

  • Ask someone who gets you where to start?
  • Tap into a resource to give you a step-by-step process that is short, sweet and to the point? No marketing jargon or business theory, but what to do and how.
  • Understand, in bite-size chunks, the tactics that will convert low hanging fruit, quickly?
  • See Your Sales Pipeline Full? Know exactly where your next project is coming from, without having to stress on getting work in after a project has finished 

Join our growing community of over 60  Geospatial professionals who’ve used the Geospatial Marketing Academy (The Academy) to transition from their current situation to their desired situation in as little as 4 months.

Current Situation

  • Not sure where to start with marketing
  • Juggling too many things 
  • In a washing machine with your marketing
  • Sales leads are ad-hoc
  • Don’t feel confident in the process
  • No process in place
  • Brand is not known
  • Lost in a sea of noise
  • Price sensitive market
  • Hard to measure marketing results 
  • Would like to know what works in Geospatial/ Survey
  • Need to see £££ results but not sure how

How (the transition)

  • Process driven – follow my lead
  • Proven methodology
  • Tried and tested ideas
  • Easy-to-follow templates
  • Video tutorials that are practical vs academic 
  • Dive in and out when you want
  • Community support
  • Ask the experts live Q&A twice a week
  • Content templates to use

Desired Situation

  • Focused marketing plan
  • Known and trusted process that works
  • Customer focused 
  • Automated sales funnel that produces results
  • Getting qualified leads that sales can see
  • Winning more contracts
  • Sales leads are happening regularly
  • Sales are up £££ 
  • Brand is being talked about
  • Feeling confident

Need to understand more? Read on >>>

Our Proven Solution

Our Proven Solution

The Academy offers you a step-by-step system to help you:

  • Train your team in marketing strategies specifically tailored for survey businesses.
  • Streamline operations, allowing you to focus on the bigger picture rather than what social posts are going to drive traffic to your website
  • Boost your sales pipeline with a proven methodology that works in today’s digital landscape.

What is GMA? (The Academy)

  • GMA is an online video-based training program
  • Practical Teaching Curriculum
  • The Academy houses all curriculum including GMA (Marketing), GSA (Sales), Bonus Materials (LinkedIn, Sales by Paul Reilly and SEO by Tim Kitchen) and Buyer Persona curriculum

Why Choose Us?

Why Choose Us?

We’ve helped surveyors like Stuart Ward at Dioptra revolutionise his business processes, leading to significant growth and massive exposure. Our expertise with companies like Storm Geomatics, Ceinsys Geospatial, AI-InfraSolutions, Trimble and Leica ensures we know exactly how to make marketing work for you. we have combined years of Geospatial Industry experience and condensed all the best bits into the first of its kind; The Geospatial Marketing Academy (GMA) a self study portal taking you from bumbling your way round to increasing sales quickly by enhancing enquiry quality.  This will give you the core foundations to build any Geospatial business successfully.  If you have the key building blocks, the rest will follow.

Where did this all begin?

Where did this all begin?

Elaine Ball, our CEO started her career breaking [training] horses in Tomball, Texas, USA and her dad, Steve, managed to persuade her to keep horses as a hobby!  She then accepted the position of Marketing Executive at Measurement Devices Ltd (MDL), the family business in 1998.

With over 25 years of international sales and marketing experience in laser measurement tools, Elaine has worked with everyone from surveyors to resellers across the globe. During her time at MDL, she was constantly on the hunt for talented people to join her team, aware of the ‘family bubble’ where you only know what you know! Finding the right people was always a challenge – she often spent more time teaching the consultant than getting the help she needed. That’s how EBL was born – because sometimes, if you want something done right, you have to create it yourself!

Take Action Today

Ready to Transform Your Survey Business?

FAQs

Q: How long does it take to see results?

A: Survey firms often see improvements in efficiency and growth within a few months of implementation.

Q: Do I need marketing experience to benefit from GMA?

A: No marketing experience is necessary. GMA’s tools are built for professionals with no prior experience required.

Q: Do I have to follow the curriculum?

A: We recommend starting with foundations, Module 4 and Module 8 to get things moving.  Module 1 is a must because it sets the foundations for your marketing to do well. 

Q: What if I need extra help?

A: We hold a 1 hour Q&A, twice a week, to ask any specific questions, and if you want any additional or private assistance you can book blocks of consultancy time with Elaine (£250 for 3 sessions – approx 40 mins each)

Q: How much time do I need to invest to do this?

A: We recommend 90 minutes, 3 times a week, however, we know the day job gets in the way. Think of it this way; the more investment you put into working ‘on’ the business, the sooner you’ll start seeing results. At the start of GMA, we recommend the modules to get started with. If you purchase the lifetime access, you can dive in and out when you feel like it. But remember – if you want the course to really work, it’s discipline, determination and consistency.

Q: Is The Academy for beginners or advanced personnel?

A: Both. It is for someone who has no experience in marketing or selling and no experience in working within Geospatial or Survey.

No experience in marketing: The Academy is set out to start with the foundations of business and why you need to do certain tasks to give your marketing the best results ie. leads, revenue flow. We explain terms; both Industry and Marketing

For Advanced Marketers: You may be advanced in marketing but don’t get the Industry “yet” – The Academy helps you by showcasing practical tactics with industry and market related case studies, so you can see how something works. We also use/ share the latest in Marketing/ Sales techniques which we use with our retainer clients (speak to Elaine (Tel/ WhatsApp: +44 7825 517 850) about potential retainer/ projects work)

We also have a terminology index for Marketing/ Sales jargon and Geospatial/ Survey lingo.

Q: Are there any hidden costs with The Academy?

A: No. Buy LIFETIME access with all the updates and bonus material, for life, and access to the live Q&As. Or buy a monthly subscription and cancel anytime. Either way, no hidden costs! Why make it hard! I like easy!

Q: How does it work if I’m too busy with the day job?

A: My mission is to uplevel the Geospatial Industry in sales and marketing. I want for you, what I never had. You can dip in and out of the content as suits your learning style, pace and needs. With LIFETIME access, there’s no hurry; once you’re in, you’re here for life! You can prioritise the sections you feel you need the most urgent help with and with LIFETIME, you can also get your questions answered on regular live calls with Elaine and fellow students.

Remember, I want you to get busy…be able to hire an extra pair of hands because you can’t keep up with project work coming in!

Got some questions?

Let’s talk it through!