Marketing Tips

Interviewing the experts of your Industry series – Sue Cordingley
28.07.2014

Interviewing the experts of your industry series: What works?  People are your best asset! #004 Staying ahead of the game, it’s all about the people! In today’s business world, staying ahead of the game is hard work.  Figuring out where your strengths and weaknesses are can be easy, but acting on them can be difficult.  […]

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Interviewing the experts of your Industry series – Bernd Becker
03.07.2014

Interviewing the Experts of your Industry Series – Elaine Ball interviews Faro’s Chief Technology Strategist; Bernd Becker. FARO is the world’s most trusted source for 3D measurement technology.  The Company develops and markets computer-aided measurement and imaging devices and software. Today’s podcast, hosted by Elaine Ball, CEO of EBTM, a Marketing Solutions company for the […]

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Finding your way to the future
18.06.2014

Finding your way to the future.  by Elaine Ball How do you plan for the future? How does a company within the Geospatial sector plan ahead? How do you successfully find your way to the future? If you’re in product sales, do you switch strategies into service (as in ‘doing’ the job); if you’re a […]

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Thinking long term! Don’t get stuck in the day job! Geospatial Market.
05.06.2014

Thinking long term!  Don’t get stuck in the day job! Geospatial Market. By Elaine Ball   I attended GeoBusiness in London last week and was pleasantly surprised. Focused marketing (from the show officials), well attended by the Geospatial community and a real buzz in the air. (“I think a must for next year!”) My aim […]

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Old photo competition from past Hillhead Exhibitions
16.05.2014

EBTM judges ‘Memorable moments of the past during Hillhead Exhibition” Elaine Ball Technical Marketing (EBTM) Ltd, a Marketing Solutions Consultancy dedicated to the Mining & Quarry Industry, has launched a competition for the most memorable and interesting ‘old Hillhead Exhibition photos’.  The Hillhead exhibition has been established for many years and we are asking companies […]

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Ball flys to warmer climates to show off Satellite Communications Equipment to the Mining Industry
13.05.2014

Ball flys to warmer climates to show off Satellite Communications Equipment to the Mining Industry By Elaine Ball, CEO, EBTMarketing Elaine Ball Technical Marketing Limited (EBTM), a Marketing Solutions Consultancy dedicated to the Mining & Quarry, Offshore and Geospatial Industries is heading down to South Africa to meet and greet clients. One of her tasks […]

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Starting a high tech firm – Sabre Land and Sea
12.05.2014

Starting a high tech firm Elaine Ball Technical Marketing (EBTM) introduce the second in its series of podcasts titled “Interviewing the Experts”, which are hosted by the company’s CEO, Elaine Ball. The podcasts are aimed at the Offshore, Geospatial and Mining industries and are created to help listeners with tried and tested techniques of what […]

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EBTM launch Interviewing the experts of your Industry series
01.05.2014

Today, EBTM launched ‘Interviewing the experts of your industry series – what works?’ This new podcast series hosted by Elaine Ball, CEO of EBTM is all about what is working within your industry and what does not.  Find out how marketers, business owerns and Industry Guru’s promote their companies and learn from their tried and […]

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Dedicated Marketing Support Pages for Offshore, Geospatial and Mining Industries
29.04.2014

Launched in early April, EBTM have set up dedicated Marketing Support Pages for the Offshore, Geospatial and Mining & Quarry Industries. The pages are there to provide tips and tools to business owners, managers and marketers.  They are also a great support for junior staff wanting to understand the marketing world without jargon! (we all […]

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EBTM go from growth to growth
25.04.2014

EBTM go from growth to growth England, Elaine Ball Technical Marketing (EBTM) Ltd Young technical marketing solutions company, EBTM, are continuing to invest and grow.  Their No.1 goal is to be known as the top Marketing Consultancy for the Geospatial, Offshore and Mining Industries. (Left to right: Sarah, Elaine and Amanda) The company is coming […]

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Growing a brand in Africa? How easy?
25.04.2014

By Elaine Ball, CEO of EBTM Growing a brand in Africa? How easy? Building up a brand within a foreign country can be extremely difficult for any business from a different country. Building a brand generally is hard work. Below are 6 tops tips to share when building your brand in Africa: 1. Find a […]

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EBTM Gold Nugget Series – 002 A picture tells 1000s words
23.04.2014

Hear Elaine Ball talk about improving your marketing with pictures.  Gold Nugget Series 002

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